Wisbech technology company secures second sales performance award


Anglia Components, the Wisbech based supplier of key electronic components to the UK technology industry, has been named STMicroelectronics ‘UK Demand Creation Distributor of the Year for the second time in a row. STMicroelectronics is Europe’s second largest manufacturer of silicon chips.

Presenting the award in person during a recent visit to Anglia, Iain Currie, Managing Director UK & Ireland at STMicroelectronics said, “Demand creation, or identifying opportunities where our innovative technologies can benefit customers, is one of the most essential aspects of the work of our distribution partners, and it is an area in which Anglia truly excels. We rigorously analyse demand creation performance for the whole of our UK network, assessing the opportunities identified and the business that followed. Anglia has a clear lead on this measure, and we congratulate their team on their hard work, dedication and standout service.”

John Bowman, Marketing Director at Anglia said, “We are thrilled to receive this accolade from ST, which is one of the world’s largest and most innovative semiconductor manufacturers. We invest strongly in our Field Application Engineering (FAE) and Account Management teams, and this award reflects the energy and calibre of the Anglia team.”

Headquartered in Geneva, STMicroelectronics is one of the world’s leading semiconductor manufacturers. Its solutions enable smarter mobility, more efficient power and energy management, and the wide-scale deployment of the Internet of Things and 5G technology.
Anglia has been a UK distributor for STMicroelectronics since 1998. Anglia is a privately owned company with its headquarters, sales office and distribution centre in Wisbech. It employs 150 people in the UK with more than 120 of these roles based locally. In the last year, Anglia has earned similar awards from UK connector manufacturer Harwin, and the US based technology company Bourns.

About Anglia
Anglia is the UK’s leading independent authorised distributor of semiconductors, optoelectronics, interconnect, passive and electromechanical components. A signatory of the ADS SC21 programme, the company holds AS9120, ISO9001 and ISO14001 accreditations.

Technically adept, with an experienced team of staff, Anglia supports OEM and EMS companies in every sector of electronics manufacturing. Anglia’s suppliers include many of the world’s leading electronic component brands, complemented by many smaller companies with leadership in their chosen technologies.

Anglia stocks over 2 billion components from over 1.3 million product lines in the UK. Components from every supplier are stocked in depth and breadth for same-day dispatch. Anglia aims to streamline logistics and reduce customers’ transaction costs through services that include VMI, KAN-BAN, API, EDI, BoM management tools and customer-dedicated inventory, while an accurate, on-time delivery performance is a vital goal for the company.

Technical support spans a sampling service that delivers over £150,000 worth of free components and evaluation tools each year and expert technical advice from well-trained product specialists and face-to-face guidance from field applications engineers. Both commercially and technically, management of industry legislation and component obsolescence are recognised as areas of vital importance to customers.

Anglia is driven by an ethos of ever-improving customer understanding and, as a privately owned business, aims to provide a fast, consistent and highly responsive service. Further information can be found at www.anglia.com

Photo caption from left to right:

John Bowman – Marketing Director, Anglia

Ben Clarke – Sales Account Manager, STMicroelectronics

Iain Currie – Managing Director UK & Ireland, STMicroelectronics

Andy Hurman – FAE and Market Development Manager, STMicroelectronics

Andrew Pockson – Divisional Engineering Manager, Anglia

John David – UK and Ireland Sales Manager, STMicroelectronics

Rebecca Oakley – Product Marketing, Anglia

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